Retention strategy that haunts your competitors.
Email flows, campaigns, and lifecycle systems that increase LTV and cut churn. We build systems that keep your customers coming back.

Campaigns that convert. Segments that matter.
Deep, behavior-driven insights on email marketing, retention strategy, and lifecycle architecture — written for DTC brands that are done guessing. If you’re serious about keeping customers, start here.
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Stop Filtering. Start Segmenting. Here’s How to Keep More Customers.
If you’re still segmenting by “VIP customers (2+ orders)” or “engaged in last 30 days”, you’re not segmenting. You’re filtering.And filtering is how good brands stay mediocre. Filtering gives you…
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Steal These 7 Retention Secrets to Grow in 2025
By 2025, customer acquisition is saturated and expensive. Everyone’s running the same paid ads, targeting the same lookalike audiences, with the same CPM decay. Meanwhile, retention remains the most underdeveloped…